This paper analyzes the advertisements of beauty products in Arabic TV through verbal and non-verbal aspects. The discussed items are multimodal analysis used in the beauty of products advertisements in Arabic TV and the procedures used by advertisers to guide consumers who are female. Through four dimensions of the multimodal analysis, such as, Sebeok’s six types of sign, Chandler’s denotation and connotation, Halliday's systematic functional linguistics (SFL), and Scollon and Scollon’s geo-semiotics. This study examined 5 Arabic advertisements (each one of them has a different theme) from a verbal and non-verbal perspective. This paper concludes that Arabic advertisements biased to females rather than males to introduce the products, because they considered females as a powerful sign who use their high attractiveness to promote the products or brands.